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Tag: Digital Design

  • OurSafety

    2025 (6 Weeks) — UI Design
    Supervised by Wil-kie Tan

    Figma Design, Adobe Premiere Pro, Adobe Photoshop, Google Gemini, OpenAI Sora

    “Our Safety” is a conceptual bold public awareness campaign addressing rising heatstroke risks faced by migrant workers in Singapore. We developed a two-tier strategy: a citywide campaign to shift public stigma, and direct outreach empowering workers with knowledge of heat stress, rights, and reporting avenues. Using striking visuals, QR codes, and multilingual resources, the campaign reframes rest as a right, not a weakness—urging collective responsibility for those who build our city.

  • Melbourne Cinémathèque 2024

    2023—Identity, publication and digital design
    Supervised by Kate Mansell

    Adobe After Effect, Premier Pro, Illustrator, and InDesign

    A fictional visual campaign Melbourne Cinémathèque 2024. The colour scheme reflects the city’s diverse cityscape and vibrant essence, symbolising the archival charm of movies, infusing them with renewed brilliance. This piece embodies the artistic spirit and cultural richness of Melbourne.